What is the most effective way to use Facebook?

Straight from the source, we asked our interns how they would use Facebook most effectively as a social media tool?  They voiced their opinions, and here are their top 10 responses:

10. Have a computer on-site at the promotional event so students with extra time or interest can like the Facebook pages.

9. Create a group or event on Facebook and send it out to your friends.

8. Post any events on my Facebook prior to so that friends and students know about them.

7. The most effective way to use Facebook is to create groups and events for the brand. This way, we have our target market grouped together easily allowing us to send event follow-ups and new updates to at our convenience.

6. Post pictures of the events on the product Facebook wall.

5. Always post some funny things on homepage.

4. Let students know about new products, but do not overload them.

3. I think the combination of an official Facebook page with Facebook events is the most effective at reaching the largest number of students around campus.

2. Facebook events and status updates. I also directly message friends who I think would be interested in attending the event.

1. I think the most effective way to use Facebook is by creating catchy event titles with brands that students recognize, such as NASCAR or restaurants and bars on campus. Also, posting interesting and fun pictures always gets student’s attention.

Submitted by: Jennifer Balyint @ UD On Campus

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